It’s oh-so personal. It’s for the kids. It’s for everyone living with Type 1, insulin-dependent diabetes. And, that’s why RhinoTech has been a 13-year sponsor of Team Michael, part of the Juvenile Diabetes Research Foundation’s annual WALK FOR THE CURE fundraising event.
Held in Sarasota, Florida, on April 18, 2015, RhinoTech printed Team T-shirts using SingleStep™ Heat Transfer Paper and raised funds to help researchers on a world-wide basis find a cure for Type 1, insulin-dependent Diabetes.
JDRF is an exemplary organization. More than 80% of their expenditures directly support research and research-related education. Because of this, a glucose monitoring system invented by JDRF-supported doctors/researchers has profoundly benefited one of our own Team members. This system helps to maintain even blood glucose levels leading to improved and continued good health. For that, we are thankful. And, we are grateful to our Team members and the many other WALK teams, including Coki, our Team mascot (who also received a custom printed t-shirt) who were happy to support Team Michael.
If you’d like more info or would to join RhinoTech’s, Team Michael, virtually or otherwise, please connect at 651-686-5027 x 6. Thanks for reading all about it on this site!
This paper offers the latest ink jet printing technology in just one step! Use it with HP, Epson and Brother ink jet printers to print on light color fabric for brilliant, vivid designs that pop! And use it for multi-color jobs.
This system affords great advantage for businesses who want to keep all printing jobs in house – no matter the size, w/o special set-up costs. And it is a simple, affordable way to implement printing into a home-based environment for craftsters.
Find it @ http://www.rhinotechinc.com; 888.717.4466
What do you think?
Wanted to share this blog by Jonathan at Catspit Productions. It’s well done and answers the question for many of us who are often frustrated with the process. The Catspit Forum is a great place for Q and A.
Thanks for checking out this video and subscribing.
This small, screen printing shop strives to offer sustainable, fairly-traded t-shirts and other products that are screen printed. Check out their website at www.sustainablescreenprinting.com. It’s a great source with lots of practical information besides showcasing their products and business.
This is their Modus Operandi that is: We print t-shirts! (among other things).
We seek to work with businesses, organizations, musicians, artists, crafts-people and anyone who would like to see their vision become an amazing screen-printed reality. We are here to promote beautiful situations and empowering surroundings for whole living.
Sus•tain: v. 1. To keep in existence; maintain. 2. To supply with necessities or nourishment. 3 To keep from falling or sinking. 4. To support the spirits or resolution of; encourage. 5. To endure or withstand: sustain hardships. [< Latin. sustinere, hold up.]–sus-tain´a•ble adj. -American Heritage Dictionary
Sustainability– “…meeting the needs of the present without compromising the ability of future generations to meet there own needs.” -1987 Report of the World Commission on Environment and Development
What does it mean to use sustainable practice in screen printing?
Small is Beautiful~ 1st we are a small shop. Being small allows for great efficiency in the use of resources and materials, such as water, electricity, ink, and other tools of the trade, while still being able to handle large volume orders.
There are several other practices we use to bring our products closer to an ideal of sustainability.
•We use water-based inks, which have a much lower environmental impact than the pvc-based industry standard.
•We print on garments made of 100% certified organic cotton.
•We print on garments that are sweat-free, either American-made or in foreign facilities using fair-trade standards.
This does not mean our products and our process is perfect. We are always researching and tuning our process to provide a product that creates the least possible impact on our home, the Earth.
Hope you enjoyed this information as we all strive to consciously be sensitive to Mother Earth.
This is a tad of a follow-up to an earlier blog – Engage, Engage, Engage that was all about what I learned in a social media workshop. My research/reading/thinking about that has led to even more research on building business SLOGANS (tag lines) and BRANDING that goes hand-in-hand with everything that we all do to promote our businesses and our customer’s businesses or events.
So, what is the big deal about creating a business slogan for your own company or one of your clients? The big deal is that a mind-blowing slogan is what we want and need that will burn into the conscious and subconscious thoughts of all potential consumers of our and our clients products. What happens in Vegas, stays in Vegas!
Having worked through helping both non-profit and for-profit business over the years build their descriptive slogans in 20 words or less (that is way more difficult than writing 200), I can attest to the massive energy, time and money that is involved in getting a slogan “just right”.
A SLOGAN has to be pretty dead-on if you are interested in creating an effective marketing tool that complements all other advertising/marketing tools utilized. It has to be short, concise and capture the audience within seconds. And maintain a balance between remaining fresh and applicable without causing major confusion. And, says Jasmine Tanasy, director of naming and writing at the New York office of Landor that has worked with Tide and Frito-Lay, “What will this (slogan/tag line) mean to others?’ The tagline is not for you. It’s a way to make a connection.” She also remarked NOT to include the words: innovation, global, insights, power. I so get that.
Here are a few paragraphs from an article that Henry Bernstein wrote about the subject that was published in Printwear Magazine, January. I hope it will help jump-start your creative thought process: “…..think of the brand recognition of “sometimes you feel like a nut, sometimes you don’t,” or “got milk,” “bet you can’t eat just one” and, of course, “it’s Miller time.” The food and beverage industry has a way of getting it just right. Motivation is another perfect place for a good slogan, though, with calls to action that get our attention the way Nike did with their “Just Do It” campaign.
Imagine creating such a slogan with clients… and providing them with the apparel that helps their business gain traction. Besides corporations and sporting teams, there are groups, clubs, organizations and even exercise classes, as in this example. They all love to show their affiliation and are especially proud to wear it. In the case of this example, a trainer/instructor had a motivating slogan that was not only a great driving force, but a perfect marketing tool for her business.
The inspiration was “The burn… find it, feel it, own it!” The creator of this saying, Christine Hales, is a certified personal trainer and group instructor, whose body sculpting class I take at 5:30 a.m. At that hour and given the grueling exercises, class attendees need to hear something to get us through it. Trainers learn quickly to belt out something in order to push their subjects for one more or to hold it five seconds longer. That’s when I heard “Feel it! Own it!” And I got through it (even though I still cried). Her ringing phrase became mine. Kind of funny how that happens.
Taking the phrase and applying it to a visual wasn’t too difficult. We’re looking to illustrate the “burn” associated to weightlifting, something the clipart already embodied through the dumbbell and weightlifter. So the next step was simply to wrap the art with the slogan in a font that would evoke some emotion.”
And here they are; those burned in our brains tag-lines of all time: Snap! Crackle! Pop!” (Kellogg’s Rice Frispies) “Finger lickin’ good.” (KFC) “Betcha can’t eat just one.” (Lay’s) “I’m lovin’ it.” (McDonald’s) “I love New York.” (New York) Where’s the beef?” (Wendy’s) “Breakfast of champions.” (Wheaties)
Always appreciate your comments. Thanks for reading/subscribing.