Category Archives: educational screen printing videos

Chicago. July. ASI. Signage + Decoration Pavilion.

chicago image

It’s Chicago on the lake in the summertime. And it’s the 15th annual ASI Show that includes the Signage + Decoration Pavilion that will be held July 15-17, 2014, at McCormick Place.

RhinoTech on Deck on Booth 480 in the Signage + Decoration Pavilion Signage  DecorationCHLogo14

This year, the ASI Show features an unprecedented schedule that includes Sales Boot Camp with leadership expert, Stephen M.R. Covey, and a multimedia presentation by Erik Wahl. The Signage + Decoration, On-the-Show-Floor Workshops will feature a variety of topics including one presented by Gregory Markus, president/RhinoTech, who will demo the latest digital technology and share tips on how, by embracing change and new technology, a traditional printing business can be more creative and innovative, thrive and survive. He will also offer information on how-to economically and easily embrace digital technology to broaden advantage and create new revenue streams. For Free Registration to attend the show, click HERE  – complements of RhinoTech!

No Woo-Woo. It’s just New Age Digital Printing with the RT SunAngel DARK Series and other Fine Systems.

On the Show Floor Workshop. Wednesday, July 16, 2:30 p.m.-3 p.m. Thursday, July 15, 1-1:30 pm. Signage + Decoration Pavilion. New Opportunities in Digital Printing.

This workshop is the place where Greg Markus will help to demystify the art of decorating apparel and other products through digitally printed, heat-applied graphics using the latest heat-transfer papers, toners and equipment. Attendees who want to start a business, as well as, those in established screen/graphics printing and embroidery businesses will learn how to 1) transition a digital printing specialty into an established business space; 2) learn how to improve profitability and efficiency with digital transfer systems without a huge capital investment.

The techniques discussed will be applicable for sign companies, art studios, screen, graphics and digital printers, embroiderers, promotional products distributors, those mulling over the start-up needs of a digital printing business. The session will cover:

• Step-by-step instruction on how-to digitally print on light and DARK apparel and fabrics with the RT SunAngel DARK series of heat transfer paper, printers and toners that include fluorescent colors + white and traditional CMYK toners + white.
• How to print images using weedless, SingleStep™ heat transfer laser paper for light color apparel.
• Methods for printing textile metallic foil and rhinestones on light and dark fabrics,
• How to print on hard surfaces such as metal, glass, acrylic, plastic, wood and ceramic using SinglePrint™ heat transfer paper for laser printers.
• An overview of SingleJet™ heat transfer paper for use with inkjet printers.
• The heat-transfer media, printers/toners and heat-press equipment used.
• Cost considerations of producing decorated apparel digitally versus direct-to-garment and manual textile printing.
• Tips on how to choose between laser and inkjet systems, determining space needs and other considerations for adding digital heat transfer technology to an existing printing business or for a start-up operation.
• Enable attendees to hold and feel the texture of the printed garment.

After the workshop, participants will be invited to Booth 480 to watch live action, digital printing demos.

FYI

Throughout his 35+ year career in our industry, Greg Markus has fully embraced change as the landscape of screen, graphics and digital printing has evolved. In doing so, he explains, “creativity and innovation are enhanced, helping business to thrive and survive”. He encourages all in our industry and those entering it to venture out and investigate possible opportunities to the fullest within the realm of the “new normal” in printing. This involves either merging digital printing technology into traditional printing/embroidery, art studio businesses etc. and/or when starting-up as a stand-alone.

Gregory Markus is the president and owner of RhinoTech, based in St. Paul, MN. Since the company’s inception 19 years ago, Greg, along with his partner, Todd Michaels, V.P./Operations, has charted the growth of RhinoTech into a worldwide manufacturer/distributor of screen, digital and graphics equipment and papers; screen frame GLUE/adhesives, eco-friendly screen cleaning chemicals and equipment, washout booths that help save on water resources, triple-action filtration systems, screen cleaning and recirculating systems, commercial pressure washers, supplies and more.

RhinoTech contact info: 651-686-5027, 888.717.4466; info@rhinotechinc.com;  Like us on Facebook  Follow us on Twitter  View our profile on LinkedIn   Find us on Pinterest  View our videos on YouTube  Find us on Google+

Once again, thanks for checking this site out!

Digital Printing Innovation from RhinoTech

While rolling through the Walker Art Center website looking for some cool, innovative gift items, we happened upon this little original gem – a Minnesota Bottle Opener.

ADD A LITTLE SOMETHING, SOMETHING!

At 14 gauge metal, not only is it heavy duty, but the opener also looks as if it would offer an interesting surface in which to transfer an image. A map, the state bird of MN (mosquito), a flower…the imagination can run wild. The finalized design can easily be printed and transferred using SinglePrint heat transfer paper by RhinoTech. It’s a laser paper that can be used to print on multiple types of surfaces such as light color metal, glass, acrylic, plastic, leather, wood and some card stock. Jesse bottle opener 6 19 2014

A Step-by-Step Video on How To Print with SinglePrint.

SinglePrint™ heat transfer paper transfers the solid image without the background toner! The image appears as if it were screen printed onto the surface. RhinoTech also recommends all OKI Data color laser printers including the RT SunAngel series of printers for use with this remarkable heat transfer paper.

RhinoTech offers FREE SHIPPING opportunities on all orders of $50+ in contiguous U.S. and ships worldwide.
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651-686-5027
info@rhinotechinc.com    888.717.4466 
www.rhinotechinc.com     651-686-5027

 

Sharing a “Last Laugh”

SMILEThis guy cracks us up! Dan Danbom is a contributor to Printwear; you can find his article on the last page of the magazine each month. Dan is the laugh master. Self-deprecating and insightful, he takes our everyday world and spins it so that the things that bug us like TOO MANY PASSWORDS are put into non, ledge jumping perspective. He’s definitely the guy to offer a well-deserved righteous chuckle, giggle and snort, fall-down-laughing, LOL guffaw.

As easy as MyZK8o0veeMan62hike.

In Last Laugh (Printwear, March 2014), Dan succinctly nails the password debacle; having to remember 20 passwords (that seems a low estimate for most of us), the fact that he’s  probably been hacked anyway, because most passwords are way too easy to crack, and that “because the help desk is a pleasure on a par with kidney stones, many workers simply write down their passwords on a piece of paper and tape it to their computer. While this ensures that no one will forget their password (because they don’t have to remember it in the first place, it can also lead to mischief if unauthorized person access your computer and download, say, a large retailer’s seventy-million credit card records).” Bazinga!

No Password Needed.

Fortunately, you won’t have to remember this code, RCG07, past this Saturday, June 7, 2014. It’s the code needed to receive a 12% discount on eco-sensitive, screen frame cleaning products from RhinoTech when you order ON-LINE. Help lessen the impact of screen printing on Mother Earth with use of biodegradable, RhinoClean Green screen cleaning products that have features such as low odor, a pleasant citrus scent, are soy-based, water-based and more. RhinoClean Green

RCG Screen Wash SWG220
 Screen Prep SPG 2255
Degreaser DGG2200
 Soy-based, Screen Wash SWG 305 Plastisol / UV Screen Wash Degradent
 SWG² 197C™ Multi-Purpose Screen Wash Degradent
Screen Wash SWG² 145C™ Plastisol Ink
PWG 125 Multi-Purpose Press Wash
PWG 122 Textile Press Wash
 APG 1000 Plastisol Screen Wash Degradent & Emulsion Remover (1:15 mixing ratio)
 Emulsion Remover ERG² 8500L™ Liquid Concentrate up to 1:15 ratio
Emulsion Remover ERG² 8550L™  Ready To Use or mix up to 1:4 ratio
 Remarkable, emollient-rich Hand Cleaner

Be sure to use the FREE SHIPPING opps (in the contiguous U.S.) if your order is over $50. RhinoTech also ships world-wide!

Please contact RhinoTech directly at 651-686-5027 x 4 or info@rhinotechinc.com for any assistance you might need. Also, checkout their youtube.com site to see reviews and action packed, step-by-step videos on their screen cleaning products. Thanks for watching and subscribing!

Slam Dunk Screen Frame Cleaning Solutions!

They asked and Gregory Markus, president of RhinoTech, answered in the Screenprinting magazine article, “Slam Dunk Solutions for Screen Cleaning”. The article features a step-by-step approach to screen cleaning and reclaiming using the RhinoTech brand of eco-sensitive screen frame cleaning products. The straight-forward tutorial found on ScreenWeb also offers images of each stage in the process along with a simple explanation of each step. We hope you’ll find the following, brief overview helpful.

START from here by carding all excess ink of the screen (refer to steps in article)…IMG_1798

APPLY water-soluble SCREEN WASH SWG 145C that has a pleasant citrus scent. RINSE w/water to remove excess ink and screen wash (easy steps outlined in article).  1 Screen Wash Ink Removal

2 Stencil Removal Scrub

NEXT, APPLY ERG8550L, a biodegradable, eco-friendly emulsion/stencil remover to fully reclaim the screen (article says it all).

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RINSE SCREEN with a commercial-type PRESSURE WASHER like the RhinoSpray 1500A, heavy duty pressure washer for shops cleaning 20-50 screens per day or the RhinoSpray 3901R that is a light-duty pressure washer for small, home based/studio type businesses. In the long-term, you’ll save money by investing in a substantial pressure washer that will last and last and last (this is a must, as mentioned in the article).

De-haze with HRG2400 (or HR2800) to remove any left over ‘ghost’ or haze images on the screen (instructions found in article).

sepia ghost image

And there you have it – a fully reclaimed, reusable, new-looking screen frame – all engineered by RhinoTech! RT Reuse a Clean Screen blog 5 12 2014

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                        For more information, please contact RhinoTech directly at 888.717.4466 or info@rhinotechinc.com

Step-by-step video instruction found @ youtube.com/rhinotechcompany

       Thanks for reading; your interest and input. Always appreciated!

More Bling News for Printing on DARK Apparel & Fabrics from RhinoTech.

RT SunAngel 2

RhinoTech has rolled out a new digital printing system that has been demo-d via DAX shows in Chicago, Minneapolis and Kansas City. Next up for the RT SunAngel DARK debut will be the ASI show in Chicago in July. Other show demonstrations are still being discussed such as NBM Indy, ISS and more. RhinoTech has promised information as soon as it becomes available.

PRINT ON BLACK, NAVY, RED, ORANGE – ALL DARK APPAREL.

In the meantime, here is an extension of  their printing instructions found at RT SunAngel DARK video on how to add rhinestone bling to a DARK t-shirt printed with the RT SunAngel DARK series.

The shirt on the right was originally printed with RT SunAngel DARK heat transfer paper, printer & fluorescent color + white toners. Rhinestones were added to it by placing a sheet of random patterned rhinestones on top of the design, placing a piece of parchment paper on top of that…heat pressing it using LIGHT pressure at 300 degrees F for 30 seconds. When done, the parchment was removed and, using a soft cloth, the rhinestone sheet was rubbed thoroughly.  When cooled, the carrier sheet was peeled off ( RhinoTech would like to acknowledge USA Rhinestones for use of the rhinestone sheet).

IMPROVE YOUR COMPANY’S BOTTOM LINE PROFIT GOALS.

By adding rhinestones, you have added more dimension and interest in your product. The product value has just increased, as well, enabling higher pricing and profit margins for you.

We hope you’ve enjoyed this brief, informative article in the digital printing realm. Again, thanks for subscribing and learning.

 

 

 

 

 

 

 

 

 

https://www.youtube.com/watch?v=IP6Ry7gfGCw&list=UUc1qEBJqVEvYfYn5PqMEQ2w

The CMO’s Guide to the 2014 Social Landscape

The CMO’s Guide to the 2014 Social Landscape. This is a great article shared by Brandlove. Weren’t aware that “Pinterest activity associated with a web page is among the top 10 factors that generally result in a higher Google search ranking, according to a recent survey?” Aren’t excited about Google+? Read on and understand why you should be.

RhinoTech is one company that has learned along the way that utilizing social media is a great tool, customer and friend builder. Don’t delay! RT Screen Graphics Digital 3 2014

Thanks, again, for reading and subscribing and sharing this info. And, kudos to Brandlove for continuing to offer great info time after time….

 

Starting a Business the Lean Way

business planWhen it comes to starting a business, the path for many people involves carefully charting a course by following the traditional steps of creating a business plan. In an earlier blog article, “So you want to start a screen or graphics printing business”, the steps to beginning/completing a plan were outlined. They included doing market research; defining financial management, sales strategies, responsible organizational and management personnel; how to apply for a loan and more.

ENTREPRENEURSHIP

In “Launching Lean” by Daniel Bortz (Money Magazine, page 40, March 2014), the author outlines what this “lean” means. Here it is in it’s entirely. It’s very different than the traditional approach to building a new business. Many will argue its demerits, others will find that this approach speaks to them.

LAUNCHING “LEAN”

Some entrepreneurs are trading in the traditional business plan for trial and error. This methodology, popularized by Eric Ries’s 2011 book, the Lean Startup, is not “rapidly going around the world, ” says Alex DeNoble, head of San Diego State University’s Lavin Entrepreneurship Center.

What Lean Means. It’s a fast-track to launch. Instead of painstakingly researching the market first, you dive into product testing, using consumer feedback to develop a “minimum viable product.” So, if you’re making a game for tweens, have kids play with it, pivot based on their reactions, then test again.

When to Skip It. This strategy isn’t for businesses that need to come out of the gate with a fully formed product, says Jeffrey Bernel of the University of Notre Dame’s Gigot Center for Entrepreneurship. A restaurant, for example, might struggle to establish a customer base if it keeps changing its menu.

How to Do It Right. “The output is only as good as the input,” says Daniel Cohen, director of the eLab accelerator at Cornell University. So, clearly ID your target customer before convening focus groups. And, set an end date for testing so you don’t exhaust resources before you launch.

We appreciate that you are a subscriber and/or an occasional reader! Thanks for your input.

Survive and Thrive in Screen, Graphics and Digital Printing.

That’s the Way it Was and We Liked It!

Do you remember the Dana Carvey sketch on SNL, “That’s the Way it Was and We Liked It”? Basically, the character’s mantra was “Phooey on progress. I don’t like things now compared to the way they used to be!”  In thinking about the skit’s theme and how tough change can be for some people, in fact, for many in our industry, it’s actually understandable why people don’t relish change and why they want to hang on to the same way of doing business that has served them for decades (even if not very well).

So..because our livelihoods need to flourish, it’s a mandate that we continually look at trends, what the competition is doing, changing technology, needs of customers, the economy, new printing techniques, the decline of large-run printing jobs, innovation and more .

Diversify and be Flexible.

This article, Tracking Trends is Key to Business Survival, is a highly recommended first and/or second read. It was written by Greg Kitson,  founder of Mind’s Eye Graphics, for Impressions Magazine on Nov. 19, 2013. In “Tracking Trends is Key to Business Survival”, Greg thoughtfully shared how he was forced to change during complicated economic times and the impact of the loss of hi-volume orders, how he accomplished the change by looking at a variety of industry trends, what worked and what didn’t.  In order to survive, Greg shared that small- to mid-sized shops may find they need to regroup and discover what customers are willing to pay for, while also finding enough clients who want the same thing. Companies that are content and continue to do what they have been doing for the past 10 years will be in trouble. This statement remains unchanged today.

RhinoTech on Trend.

An example of a company’s ability to thrive is Eagan, MN-based, RhinoTech. With an ever watchful eye on trends and the tempo of the screen printing industry, the 18 year old company orchestrated its entrance  into the digital printing arena many years ago to ensure its place in the industry and to help its textile and graphics printing customers easily diversify, as well.

In doing so, RhinoTech (info@rhinotechinc.com) broadened its products/equipment base. It remains attuned to the nuances of heat press printing, equipment and heat transfer papers. It offers a wide range of heat press equipment, printers, toners and papers. The company extends its knowledge-base through in-person training and step-by-step video instruction. The company also sells Smart Designer X6 Creative Assistant software (that wraps into CorelDRAW X6) so that customers can buy an entire digital printing package complete with art production software. To help customers capture business with the Fluorescent printing on BLACK trend, RhinoTech offers RT SunAngel DARK. Screen and graphics printers AND embroiderers can easily diversify their businesses with this system to help capture all customers, especially those with short run project needs.

BE PROACTIVE.

Greg Kitson says it best, “I identify trends by reading industry trade magazines, attending trade shows and talking with peers. Don’t find out too late. Track trends now and be prepared for whatever the future may bring.” You can contact him at greg@mindseyeg.com. And,  please be sure to mention that you read his great article on this blog.

Many thanks for reading and subscribing!

Screen Cleaning Solutions from RhinoTech that Increase Your Eco-Sensitivity Score!

As part of its line-up, RhinoTech announces its latest, most powerful Filtration System – the M-10F! M10F Rhino Logo

Filtration is Good!

Focused on environmental sensitivity, the company has created a triple-action filtration system to help printers/business owners/educational institutions become and remain stewards of the earth, septic and plumbing systems. The cost of the system is competitive while remaining a dramatically efficient way in which to dispose of emulsion and ink by-products.

Like all RhinoTech Filtration systems, the M-10F offers space saving features to enable it to easily fit underneath a RhinoTech (or most other) Washout Booth and connect to plumbing systems. With the use of compatible RhinoClean Green ² Screen Cleaning chemicals that are eco-friendly and biodegradable, the filtered liquid becomes even more drain safe.

The M-10F screen cleaning filtration system works like this:

  • during the screen cleaning process, ink and emulsion flow from the washout booth into the M-10F that has been positioned securely underneath the washout booth.
  • The first of two filtration chambers fill with liquid from the booth.
  • When the liquid reaches the top inside divider of the M-10F, it transfers to the second chamber that houses an auto discharge pump.
  • As the second chamber fills, the pump activates automatically pushing the liquid out of the chamber and through two additional canister filters. At that point, maximum filtration has been achieved.
  • And, only then is the filtered water allowed down the drain.

Utilizing an M-10F Filtration System offers an affordable way for any screen printing company to meet their responsibilities to comply with city, county, state, Parrish, township and federal regulations regarding liquid disposal. Home-based studios especially benefit when septic and plumbing systems are kept in tact with a purposeful screen cleaning filtration system!

Contact information: info@rhinotechinc.com;www.rhinotechinc.com; 88.717.4466; 651.686.5027; youtube.com/rhinotechcompany; rhinotech.blogspot.com; facebook.com/rhinotech; twitter.com/rhinomitemn

Again, thanks for your interest and your subscription!

Screen Printing. Bold. Multi-dimensional. More Artistic than Ever!

“Old School Screen Printing in the Digital Age” (SGIA Journal, Winter, 2014) reflects what we have never disregarded – that traditional, manual screen printing remains a mainstay in the art and reproduction world despite the onset of the digital age. For those rediscovering or just discerning its potential, the simplicity and relative affordability of setting up a home-based or storefront studio and the dynamics of creating/selling beautiful, handcrafted pieces has kicked up a firestorm of brilliance.

DIY ART IS SCREEN PRINTING

SONY DSC

Serigraph of Ringo that is a screen printed limited edition print

As mentioned in the SGIA Journal feature, Etsy (on-line), art festivals and even Thunder on the Bay (a Sarasota, FL, biker festival of music, crafts, art and food) represent the face-to-face business that is building as manual screen printing churns out vivid creations in wearable and print arts. Various venues in 2014 will continue to host specialty, handmade items in small batches. Check out Art Expo in NYC. Watch for music festivals in Seattle, Barcelona, Chicago, Austin and Hamburg, Germany via Flatstock poster shows. The Renegade Craft Fairs in London, Chicago, Brooklyn, Austin, LA and San Francisco will also be favorite exhibits sites to be awed as will be other arts/crafts fairs throughout U.S. cities and around the nation. 

COMMERCIAL ART IS SCREEN PRINTING

And, for the artists who are venturing into printed art/fabric design that appeals to commercial enterprise, the resurgence of manually screen printed items remain big ticket items. Gregory Markus, president of RhinoTech was interviewed after his attendance at a fine art show in the Park Avenue Armory in NYC that is a grand, towering exhibit space in itself. He noted the multi-dimensional screen printed art on display, the bold graphics and sharp, expressive designs. His zealous enthusiasm was infectious regarding the artists whose multi-layered original art prints represented a new wave of “traditionalists” creating limited-edition posters, lithographs and more.

The reemergence of this manually screen printed work, whether displayed in private or commercial arenas, signals an energized marketplace and excitement for a vastly creative, hands-on method in which to design and create. And, importantly, it helps to dispel the myth of manual screen printing’s downturn in favor of a solely digitally printed world. With a 30+ year background in fine art, screen, graphics and digital printing, Mr. Markus has been witness to bold changes and a new facination in producing art with manual screen printing!

NEW DIGITAL PRINTING TECHNIQUES VIA RhinoTech

RhinoTech is an example of a company that has remained true to its roots, firmly immersed in all things screen printing; yet, has recognized the value of digital printing and its highly creative genius. The company’s ability to blend these two types of printing practices helps all printers learn how to merge these processes under one roof to meet their own creative outlets and the needs of their customers. For example, though highly simple and refined software like Smart Designer Creative Assistant X6(that blends with CorelDRAW X6), this art production software tool offers value to both digital and manual screen printers. By tracking the pulse of these art-in-all-forms producing industries, RhinoTech offers value to its customers through providing software, screen cleaning equipment, earth-friendly screen frame cleaning chemicals, adhesives, manual screen printing accessories AND digital heat transfer equipment, the latest specialty transfer papers for use with both laser and inkjet printers.

Thanks for reading and checking out our site!

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