Anticipate and Preempt Change to Improve your Business Image and Bottom Line.

The only thing we can expect is change! So…before it’s upon you, check out your options to improve your screen or graphics printing company’s bottom line by expanding with ways to capture every bit of potential business that presents itself. Especially for customers who just want one shirt or other smaller type orders, it’s essential to serve them…they’re essential to build/maintain your customer base. Really, you need to check out the latest heat transfer technology that is shaking up our industry.

Even for the ‘purists’ who snub heat transfer printing feeling that it isn’t real printing, please understand that the newest transfer papers and equipment are technologically impressive and will continue to allow you to create and please your customers at the same time.

Do you have an HP injet printer? If yes, purchase some SingleJet™ heat transfer paper. The result will be brilliant, vivid color bursts of design that appear when printed on white and light color fabrics. You can also use this paper to print a photo; flat color design text, block graphics and spot colors. It can be used with a heat press or basic home-type iron.

These are the newest trio of superior producing papers: SingleJet™ heat transfer paper for inkjet printers,SingleStep™ weedless, heat transfer paper for laser printers and SinglePrint for multi-surface printing @ http://www.rhinotechinc.com. Spend a lot or spend a little at $10.99 for a 10 pack of 8.5″ x 11″ SingleJet™ paper or $1,245 for a laser printer, heat press & a 100 pack of 8.5”x11” SingleStep™ Weedless Laser Paper.

Be the force that will change your destiny.   

This is SingleJet™!

 

Screen Printing and Pinterest

The question is: why should screen and graphic printers participate in ?

Simple put…because Pinterest is a gold mine of ideas, a prime place to display your creative genius, another avenue in which to engage and exchange with others in the screen and graphics printing worlds, to maybe even sell some of your t-shirts, hats, hoodies, pillows, invitations and more to new clients you’ve gained as a result of your involvement (pillow screen printed by Emily Chushman, Living Room Board via Pinterest).

To join, however, you must first be invited. Once you’ve been invited per email, its NBD to begin.Just follow the prompts and read everything to ensure frustration-free Board creations. Site creation begins with a series of Boards that showcase your company’s screen printing work and/or, for example, community events you’re involved in, travel, art,  adventures, fashion, fair trade clothing, architecture. From your boards, you can view all types of sites and “repin” other photos from Pinterest that pique your interest to your boards. Slowly, your repertoire will be constructed and your step into this new world of liking/repinning will evolve into fresh e-social circles. It’s motivating, too.

Uno Estudio is a great example of how this company is using Pinterest. The company has a board that displays grafica (that gives credit to the artists  – # 1 in etiquette). It also has one titled Screen Print complete with a video, a small screen printing project and more. RhinoTech recently had its RhinoBond Crystal, an adhesive catering to craftsters, jewelery-makers and hobbyists, repinned from its Jewelery Board to another jewelery designers board. And the 300 people following her will now have the opportunity to read about this product and …. on it goes from there.

This excerpt from a New York Times article, Drilling Down: What Small Businesses Should Know about Pinterest, helps answer the initial question:

Q: How do you determine if Pinterest may be right for your business?

A: Can you answer yes to these questions: One, do you have, or can you create, interesting and sharable content on your Web site? Two, do you have products to sell that can be presented visually? Three, are you willing to devote the time that it takes to market on Pinterest? Businesses are lured into social media marketing because it’s free. But the primary investment in social media marketing is time, not money. If you are not willing to devote the time to Pinterest, or any other social media, it’s not right for your business. It must be a scheduled business activity, just like opening the doors or doing payroll.

Be bold and may you reap intense exposure.

Thanks for reading and liking this!

Map invitations courtesy of Carisa Lee via Pinterest.

Work Less, Make More Money – Seriously?

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Been working so hard …   Been punching my card…  Eight hours, for what… Oh, tell me what I got…    I’ve done this feeling…  That times just holding me down…I’ll hit the ceiling… Or else I’ll tear up this town… Now I gotta cut loose…..

When I saw the flyer stuck in my car door that screamed “Work Less, Make More Money” all I could think of was –  SERIOUSLY?

I often wish it were true. But…I know that’s not the case and besides, I like my job, I like the screen and graphics printing industry, I like going to trade shows, especially when I get to talk to the “artists” in attendance. A standout was the tall, extremely tattooed guy from Hawaii who had the most strikingly beautiful, vibrant peony tattooed on his hand and a tribal tattoo on his throat (he said that those two hurt the most, but were worth it).  I get such a kick out of talking to the youngest, just- starting- out- printers and students who are unable to hide their enthusiasm and are adorned with their creations that sometimes just stop me in my tracks due to the language or graphic nature of the t-shirt design. And I love the 60’s husband/wife teams (with the really long gray braids down their backs) who have been printing for all these years and remain interested and excited by industry advancements.

But work less and make more money? Seriously? Too much juggling of marketing, social marketing, sales calls, designing equipment, developing new products, keeping employees happy, traveling to trade shows, creating ads, taking orders, building equipment, orchestrating partnerships, AR/AP, answering customer questions juxtaposed with meeting production schedules and keeping customers happy. The youngest printers are entering an incredibly changing industry and will have to work long hours, do all of the aforementioned in combination with upping their business-savvy to have an enduring platform for their creations. As a result, they will have possible opportunities for fame, an appearance on Shark Tank and prosperity while fulfilling the needs of businesses who will always need screen and graphics printing projects.

As it has been through the ages, it will be through sheer determination, ingenuity and working long hours that will enable printers to “make more money” and, hello retirement, to eventually work less. And those enticing flyers? There is a prominent place in reserve for them. It’s called the round file. Have a great week!

Industry News: RhinoTech Helps Raise Money to Eradicate, Wipe Out and, Yes, Eliminate Type 1, Insulin Dependent Diabetes

For RhinoTech, the race to cure Type 1, insulin-dependent diabetes is  more than just a great cause to support. It’s personal. So…to help spur efforts that will eventually enable researchers to find a cure, RhinoTech sponsors Team Michael in the annual Juvenile Diabetes Research Foundation, Walk for the Cure. Held on April 14, 2012 in Sarasota, Florida, the team walked in solidarity with thousands of other walkers/fund raisers from two counties in Florida and from around the world (it’s high-season in Florida w/vacationers and students on spring break).  On behalf of children and young adults living with Type 1 Diabetes and who must take insulin several times a day in order to stay alive, the  money collected  will go toward life-saving research leading to the eventual cure.

Team Michael extends immense thanks to all friends/supporters in the world of screen and graphics printing. We are grateful for your support.

To learn more, please contact Gregory Markus, president of RhinoTech and member of Team Michael/RhinoTech at gregory@rhinotechinc.com, 651-686-5027 ext. 2.  You can reach RhinoTech in all the right places:

• www.rhinotechinc.com
• facebook.com/rhinotech
• twitter.com/rhinomitemn
• rhinoblast.blogspot.com
• youtube.com/rhinotechcompany
• Industry News
• info@rhinotechinc.com
• 888.717.4466, 651.686-5027

Less is More when it comes to Creating a Killer Slogan.

This is a tad of a follow-up to an earlier blog – Engage, Engage, Engage that was all about what I learned in a social media workshop. My research/reading/thinking about that has led to even more research on building business SLOGANS (tag lines) and BRANDING that goes hand-in-hand with everything that we all do to promote our businesses and our customer’s businesses or events.

So, what is the big deal about creating a business slogan for your own company or one of your clients? The big deal is that a mind-blowing slogan is what we want and need that will  burn into the conscious and subconscious thoughts of all potential consumers of our and our clients products. What happens in Vegas, stays in Vegas!

Having worked through helping both non-profit and for-profit business over the years build their descriptive slogans in 20 words or less (that is way more difficult than writing 200), I can attest to the massive energy, time and money that is involved in getting a slogan “just right”.

A SLOGAN has to be pretty dead-on if you are interested in creating an effective marketing tool that complements all other advertising/marketing tools utilized. It has to be short, concise and capture the audience within seconds. And maintain a balance between remaining fresh and applicable without causing major confusion. And, says Jasmine Tanasy, director of naming and writing at the New York office of Landor that has worked with Tide and Frito-Lay, “What will this (slogan/tag line) mean to others?’ The tagline is not for you. It’s a way to make a connection.” She also remarked NOT to include the words: innovation, global, insights, power. I so get that.

Here are a few paragraphs from an article that Henry Bernstein wrote about the subject that was published in Printwear Magazine, January. I hope it will help jump-start your creative thought process: “…..think of the brand recognition of “sometimes you feel like a nut, sometimes you don’t,” or “got milk,” “bet you can’t eat just one” and, of course, “it’s Miller time.” The food and beverage industry has a way of getting it just right. Motivation is another perfect place for a good slogan, though, with calls to action that get our attention the way Nike did with their “Just Do It” campaign.

Imagine creating such a slogan with clients… and providing them with the apparel that helps their business gain traction. Besides corporations and sporting teams, there are groups, clubs, organizations and even exercise classes, as in this example. They all love to show their affiliation and are especially proud to wear it. In the case of this example, a trainer/instructor had a motivating slogan that was not only a great driving force, but a perfect marketing tool for her business.

The inspiration was “The burn… find it, feel it, own it!” The creator of this saying, Christine Hales, is a certified personal trainer and group instructor, whose body sculpting class I take at 5:30 a.m. At that hour and given the grueling exercises, class attendees need to hear something to get us through it. Trainers learn quickly to belt out something in order to push their subjects for one more or to hold it five seconds longer. That’s when I heard “Feel it! Own it!” And I got through it (even though I still cried). Her ringing phrase became mine. Kind of funny how that happens.

Taking the phrase and applying it to a visual wasn’t too difficult. We’re looking to illustrate the “burn” associated to weightlifting, something the clipart already embodied through the dumbbell and weightlifter. So the next step was simply to wrap the art with the slogan in a font that would evoke some emotion.”   

And here they are; those burned in our brains tag-lines of all time: Snap! Crackle! Pop!” (Kellogg’s Rice Frispies) “Finger lickin’ good.” (KFC)  “Betcha can’t eat just one.” (Lay’s) “I’m lovin’ it.” (McDonald’s) “I love New York.” (New York) Where’s the beef?” (Wendy’s) “Breakfast of champions.” (Wheaties)

Always appreciate your comments. Thanks for reading/subscribing.

NEW PARTNERSHIP SHAKES UP SCREEN PRINTING WORLD

RhinoTech and Graphics One, LLC, Announce a New Screen Transfer Technology  and Technology Partnership

RhinoTech, an industry leading manufacturer of screen and graphics printing equipment, screen frame adhesives, such as RhinoBond, environmentally-sensitive screen frame cleaning chemicals and supplies is excited to announce its newest partnership with Graphics One, LLC (GO), a developer and worldwide distributor of innovative, world class digital imaging products. The new alliance will offer even more advanced direct screen transfer technology specifically designed for the color separation and screen printing markets.

This exclusive system offers a simple system workflow specially designed for home based, start-up and commercial screen and graphics printers who need rapid screen imaging capability with a fast turnaround time. The GO UNO DTS is also capable of imaging transfers for apparel and for rigid substrates.

The new system reintroduces a stencil-making revolution with RhinoScreen Dry Stencil Film that eliminates the need for emulsion, capillary film, a film positive, exposure and drying time.

Together with a GO UNO DTS system that is a high performance/high speed tabloid LED Direct-Transfer-Screen printer, a heat press and computer, stencil-making becomes fast and simple. The highly efficient system expedites color separation by by-passing most of the traditional methods of screen printing workflow.

Gregory Markus, president of RhinoTech states: “The benefits to our partnership translate into increased printing solutions for screen and graphics printers, embroiderers and crafters. Not only will this affordable system help boost bottom line goals for customers, but it will also correlate to our industry’s need to incorporate safer, environmentally sensitive products into the work place as RhinoScreen Dry Stencil Film is recyclable (papers contain no silicone or organic pollutants). And because of minimal space needs required for inventory and equipment, a start-up, home based or established business can easily take on the system.”

Christian Sam, GO Marketing, stated, “We are very excited with this new and revolutionary solution being introduced to the color separation and screen print market. With the partnership of GO UNO DTS printer and the RhinoScreen stencil film, screen printers whether startup or commercial now have a fast and simple workflow to produce a ready to be printed negative screens. This revolutionary system solution bypasses several production steps used in the traditional screen print workflow and greatly reduces production cost by eliminating several screen print components such as emulsions, chemicals, film positives and a darkroom. This remarkable solution is perfect for clients and customers who require a very fast turnaround times.”

The system comes with a 50 pack of RhinoTech’s RhinoScreen Dry Stencil Film,  and a starter set of toners with GO UNO printer priced at $2,195.

THANKS FOR WATCHING, READING AND SUBSCRIBING!

Contact information: info@rhinotechinc.com; 888.717.4466 ext. 1 or 2

www.rhinotechinc.com offers screen and graphics printers on a worldwide basis the ability to preview/order products directly.

RhinoScreen Dry Stencil Film, HOW-TO videos: www.youtube.com/rhinotechcompany

Facebook.com/rhinotech; twitter.com/rhinomitemn; rhinoblast.blogspot.com

Attention: Next Generation of Screen and Graphics Printers – Enter to Win Student Printing Competition

Tom Frecska Student Printing Competition sponsored by the Academy of Screen Printing Technology (ASPT)

The ASPT is dedicating its Student Printing Competition to Tom Frecska. For those of you who didn’t know Tom, we want to tell you that he was a gem of a human being; a nice guy who was in his element as editor of ScreenPrinting Magazine before his sudden and unexpected death in 2009. Tom was an especially ardent supporter of educating young people in the important art of screen and graphics printing, so the renamed award is a poignant and apt tribute.

2011 Winner,  Best of Show: “Spring Time” by Casandra Myers
Finished Garments (Dark); Subcategory: Single/Multicolor
Paramount High School, Paramount, CA

About the Award: the Tom Frecska Student Printing Competition will be presented to graphic arts students to honor superior imaging work within a variety of categories. Typically, the entrants are students in high school, post-secondary vocational/technical, college or university.

Enter Innovative Images Today: Show the imaging community that you have what it takes to excel in this industry with an esteemed Tom Frecska Student Printing Competition Award. Highly sought after by graphic arts students, ASPT awards honor superior imaging work within a variety of categories. Entrants represent secondary (high school and vocational) students and post-secondary (technical school, college or university) students.

• 2011 Student Award Winners
• Fill out the 2011-12 entry form (deadline: July 31, 2012)

• Rules & Regulations
• Download information flyer

Exposure: This is a great opportunity for students to have samples of their finest work evaluated by ASPT experts. Winning submissions will be displayed to industry leaders from around the world at the 2012 SGIA Expo, Las Vegas, NV, October 18-20, 2012.

Categories: This year’s competition includes an expanded list of entry categories that offer additional variety to entrants. Students are encouraged to enter multiple entries in any of the 24 categories. Category list

Awards: Award of Excellence: First place winners within each category receive an ASPT Student Achievement Award.

Certificate of Merit: An honorable mention may be awarded from each category.

Best of Show: Two exceptional entries (one from each division) will be chosen from the Award of Excellence winners, and will be honored with the Best of Show award. Best of Show winners receive a special ASPT Student Achievement Award and a cash prize of $500 to use toward their graphic arts education. Instructors will also receive $500 to use toward the school’s graphic arts educational program.

Additionally, each school will receive a plaque to showcase their winning students who were honored with the Award of Excellence, Certificate of Merit and/or Best in Show Award.

Eligibility: Schools must hold an active membership with SGIA (annual Educator Membership is $25).

• There are no fees associated with entering with appropriate membership
• Entries must be produced during the 2011–2012 school year
• Entries must be submitted by July 31, 2012
• Entries can be an individual or team effort

Fill out the 2011-12 entry form

The Academy of Screen Printing Technology (ASPT) was established by the SGIA Board of Directors in 1973. The academy recognizes individuals who have contributed to the technical growth and/or advancement of the screen printing industry. For more information, contact sgia@sgia.org or 703.385.1335

RhinoTech has been a member of SGIA  for 15+ years. Please contact RhinoTech with your screen and graphics printing; heat press and stencil-making-made-easy questions at:

info@rhinotechinc.com; 888.717.4466; facebook.com/rhinotech; twitter.com/rhinomitemn; rhinoblast.blogspot.com.

And thanks for subscribing to this Industry News site. We appreciate your support.

If Every Business Hired Just One More Person…..

This is a tad of a gift. It’s grant application (that was successfully awarded by a small, private foundation) for you to have to use and adapt to reflect your ideas/community needs and help eliminate employment issues for  your company and people with disabilities or others who are unemployed. The basis of the grant is to build a screen printing training/internship program and small, non-profit business venture in conjunction with a non-profit organization. Together, the partnering organizations will: 1) meet market needs for qualified, trained employees for the screen and graphics printing industry; 2) offer state-of-the-art, hands on training leading to bona fide jobs for people with all types of disabilities including those injured while serving in the military or due to an accident, a disease or condition sustained at birth; 3) help give back by helping people in your community who want to work to gain skills and attributes to enable them to find great jobs in our industry; 4) increase consumerism and self-sufficiency.

So…here is a way for screen printers and non-profit organizations to mutually benefit their organizations and resolve hiring/training and employment issues along the way. Really, it can be a win-win situation for everyone, including socially. And it does work.

You probably know this, but be sure to do some market research, ensuring that the screen printing competition in your geographic area, if you decide to go forward with a partnership, will not be a roadblock to your success. Make sure that you have everyone and everything in place: instructors, space, equipment, students, business plan, OSHA….then write/submit the grant to fit your business’s specific needs; the requirements of the funding agency. If you have to, hire a professional grant writer. It’s worth the time and every cent!

So…here is the grant. All names have been changed and are fictitious (except the state of Arizona) for the purposes of this grant model.

Thanks for reading, sharing, commenting, questioning. And Good Luck if you choose to use this sample grant and idea in some form.

SAMPLE PROPOSAL FORMAT FOR CIVIC, COMMUNITY, PRIVATE FUNDING ORGANIZATION.

Name of Granting Organization, Title of Project, Date of Submission, Name of Partners

Brief history of organization: Age of agency, year started, how/why started, how it has evolved, kinds of programs, accreditation,

Purpose of organization: mission of agency and goals.

Area and population served by the organization: how many trainees, breakdown of disability type, areas of community served by organization.

Brief description of the project for which funds are being requested including:

   Statement of Purpose: Our project, Magic Time Printing, will construct a screen and graphics printing work training and internship program for people with disabilities while building a new, small business venture as a way to direct money back into the program. Trainees will gain: 1) the skills and attributes to compete for jobs in screen and graphics printing businesses (or others who have screen, graphics, heat press printing services within their company), 2) an 8 week internship with a related business that will transform into long-term paid employment, 3) the ability to have paid employment through Magic Time Printing.

The project will improve commerce for (name of non-profit) by redirecting earned income after expenses and wages of employees of the business with disabilities back into the screen printing program. This non-profit venture will provide an engaging, fair and worthy training venue for trainees in which to learn marketable work and personal skills that will be transferable to the screen and graphics printing industry. It will also enable our organization to offer affordable, creative, screen printing products for Southwest Arizona customers thereby boosting the ability of Not-for Profit to support this program on a long term basis. The project will be a joint venture of our agency and a (for profit name here) to heighten training, internship and employment opportunities for  people with all types of disabilities. For Profit company is (duplicate Keys to Success here – see below)

   The Market for Magic Time Printing: Research into the screen printing field via the Screen Graphics Industry Association has shown that screen printing remains a viable market for non-profit organizations. According to the Association, there are ___ non-profit organization in the state of Arizona that operate screen printing businesses such as Industries for the Blind, charter schools, community colleges, vocational/technical institutes.

We will look to a broad target market as potential customers focusing on schools, community-based organizations, including local county and city governments in ____________, ______ counties, civic organizations, track, rowing, rock climbing and sports clubs, organizations such as the Juvenile Diabetes Research Foundation, Cancer Support Community, American Red Cross and other high profile businesses and vendors of each of the partner organizations. We will utilize all social internet-based sites that have been identified as alternative, high value marketing resources; the United Way, all local free publications, e-news organizations. Within our target market, we will have the potential to print T-shirts, hats, graduation items, scarves, ribbons/prizes, trophies, shorts, sleeves, hoodies, can coolers and other custom specialty items.

Financial Considerations: Investigation has revealed that the initial start-up for the venture will require minimal investment of $______ that is the cost of the equipment (manual and heat press technology), but will offer long-term benefit for investors, customers and employees. Strategizing will help us construct a broad arena that will enable us to grow. Any revenue after expenses (that includes employee wages) will be redirected into the  hands-on venture.

Expected results and outcomes of the project: Output Measure: 80% of trainees will increase knowledge of employability skills through an Employability Skills Training Class. Outcome Measurement: Trainees will maintain or improve employability skills. Output Measure: 80% of Trainees will increase knowledge via individual workshops designed to focus on various health and human development issues.  Outcome Measurement: Trainees will improve knowledge and practice of good nutrition, proper work attire. Output Measure: 80% of Trainees will learn/increase positive communication skills with supervisors and co-workers. Outcome Measurement: Trainees will improve workplace interaction skills with supervisors and co-workers. Output Measure: 90% of trainees will obtain internship/employment through employment services of agency and partner. for-profit business.  Outcome Measurement: Trainees/employees will gain internship opportunity and eventual long-term, paid employment. Output Measure: 90% of individuals who return surveys express satisfaction with services.  Outcome Measurement: Trainees/employees will be satisfied with services.

Keys to Success: ADD: 1) agency credentials here; 2) description of for-profit business; 3) for-profit business credentials including community service background, credentials of  owner/manager, trainers who will help provide guidance/instruction to program and its trainees; 3) description of internship (how many months, who evaluates, how many internships, etc).

Training and Personnel: The Vice-President of Program Services will oversee the project and the Lead Instructor will oversee the day-to-day operations. Initial training will be received through a Screen Printing 101 offered by a professional instructor or employee with for-profit business.  Mr./Ms. of for –profit business has over 30 years of screen printing experience, is a successful entrepreneur and business owner…..will lend his expertise to  ensure project success for organization and for-profit business (name here).

Capital List:  the start-up equipment list is attached.

Amount requested: $____                Total project cost: $                   

A system of Outcome Based Measurement will be utilized to track  program results. The system will offer an objective, efficient approach clearly related to the intended outcomes of the project that produces quantitative and qualitative data.  This type of Evaluation ensures that participant input has played an integral role in the overall project activities, that culturally sensitive programming has been provided and that students and other stakeholders are satisfied with the project services. It helps to identify any problems/deficiencies so that a plan of action will be able to be instituted immediately to improve services.

Project Budget:

Follow directions of funding organization application.

Other sources of funding for the project: The NAME OF FUNDING AGENCY grant award will be utilized to leverage other funding from local, state and national granting organizations. This is necessary to eventually fund an experienced screen printer/manager and wages of employees with disabilities who will work on a full or part-time basis with Magic Time Printing.

Time period for the project: program year

Engage, Engage, Engage….

We’re fresh from a Social Media program and the only word that comes to mind is WOW. The presenter believes that this era of social media marketing will be over in 5 years. What?  I’m feeling like I just  finally “got it” (sort of) even with three blogs, three facebook pages, two twitter accounts, one youtube channel and assorted other marketing venues. What will take place in the predicted 5 years is out of my current realm of thinking. I can only hope that I’ll figure it out with this 50+ brain power combined with lots of tutorial by the younger generation of techno gurus (that really means begging children to help me).

So…this is my brief take on what I learned that I want to share with others in the screen printing and graphics printing worlds:

• Take your Brand Equity and hurry up; work it and convert it within every avenue of social media. Engage everyone in all sorts of topics other than what you’re trying to sell.  Brand Equity is a brand’s power derived from the goodwill and name recognition that it has earned over time that translates into higher sales volume and higher profit margins against competing brands. Please tell me that I won’t have to work 15 hour days to accomplish this?!

• Get real! An emotional, feel-good attachment to the way you are NOT working with social media is a good way to go out of business. I straightened up on that one. It means get on Twitter, Facebook, Foursquare, Linkedin, youtube, Tumblr and just get going. Like baby steps, the first few are the toughest.

• You’d better learn how to text. I raised my hand high when the presenter asked, “how many of you said to your kids that you would never text w/them, that only phone calls between you would be the course of communication”? And then he asked by a show of hands, “how many of you pretty much communicate via texting with your kids today?” I stood up to raise my hand the highest. Oh, how the mighty fall with lots of humility.

• You’d better thank your customers right away. Enough said.

• Engage, engage, engage not push, push, push. Offer free samples, ask for feedback, laugh, discuss, engage some more, laugh, discuss and, only then, ask for the order.

• Transition your customers to friends. This happens when you engage, engage, engage.

So…I  invite you to engage and thank you for taking the time to read this and connnect @: facebook.com/rhinotech; twitter.com/rhinomitemn; rhinoblast.blogspot.com; youtube.com/rhinotechcompany.

Let’s get out there and build some brand equity!

Ghosts Be Gone with Environmentally-Sensitive Haze/Stain Remover from RhinoTech

The Newest How-To Video: Rid Screen Frames of Ghost Images for Good using a Soy-Based Haze Remover

Remove ghost images for good with routine use of HRG² 2400 Haze Remover that is an environmentally-responsible product and part of the RhinoClean Green² chemical line. Both graphic and textile screen printers’ use this specially formulated liquid product to remove imbedded U.V., conventional and plastisol inks that remain on the screen following emulsion removal. HRG² 2400 effectively lifts the haze and imbedded ink from the mesh then emulsifies and dissolves the ink resins, binders, pigments, plasticizers, etc. The solution suspends resins, so reattachment to the mesh surface is prohibited allowing for simple water-rinse removal. HRG² 2400 is also an excellent degreaser. And the best part is that it is biodegradable, conforming to standards and our industry’s need to be responsible stewards of our mother earth.

A most complimentary shout-out goes to our video-producing partner, Jonathan Monaco who is Catspit Productions.

Thanks for subscribing! For more information on “green chemicals”, screen printing equipment and more:

info@rhinotechinc.com;
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rhinoblast.blogspot.com
ALL NEW HOW-TO VIDEOS @ youtube.com/rhinotechcompany
View all products @ www.rhinotechinc.com;
888.717.4466 or 651.686.5027 ext. 2